Why Bitso? 10 Years as the Leading Cryptocurrency Platform in LATAM

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In just ten years, Bitso has grown from a small exchange to become the leading cryptocurrency platform in Latin America, with over 8 million users and 1,700 private entities as clients.

Bitso has proven to be much more than just a crypto platform—it has evolved into a complete ecosystem that makes accessing cryptocurrencies easy for users of all levels. No matter what type of investor you are, Bitso is the right choice for you.

From the beginning, Bitso’s mission has been to offer you solutions at your fingertips for managing remittances, payments, trading, and accessing cryptocurrencies—all with the highest security standards. That’s why many people across the continent can confidently say that Bitso is reliable, and Bitso is safe.

But how did we get here? As we move through 2024, it’s a great time to reflect on our journey, the challenges we’ve faced, the successes we’ve achieved and, most importantly, the tools we’ve provided our users to build a better financial future with crypto.

How Did We Become the Leading Cryptocurrency Platform in Latin America? 

It was an April night in 2014 when we launched this project into the world—a world that looked very different back then. We became the first cryptocurrency platform in Mexico, and while that came with its challenges, it also gave us an advantage—we like being early so we can stay ahead.

Bitso launched, creating a new market in the country, and in the blink of an eye, we are now celebrating 10 years in an industry that’s only 15 years old.

It didn’t take long for us to identify our mission: to make crypto useful for everyone by simplifying the understanding of the crypto world and putting easy-to-use tools in your hands to help you build your financial future.

What sets us apart:

  • Rapid and sustained growth
  • High and rigorous security standards
  • Our ability to easily connect you with the rest of the world

We Haven’t Stopped Growing

Just a year after our launch, we hit our stride: rapid, sustained, but structured growth. Our small startup went from a trading volume of $7,300 USD to processing over $2.5 million in weekly transactions.

By 2020, Bitso had surpassed one million customers. Our goal was to bring the same tools that Mexico enjoyed to the rest of Latin America. This growth allowed us to expand our operations to Argentina and Brazil.

But we weren’t stopping there. In May 2021, we became the first crypto unicorn in Latin America. This made Bitso one of the most valuable companies in the crypto ecosystem across Latin America today.

Bitso is Safe

From the very beginning, we understood that one of the most important features of a cryptocurrency exchange is clear and firm standards for security and transparency. That’s why we ensured strict corporate governance and the highest protection against financial and cybercrime.

Bitso is one of the few crypto platforms licensed by the GFSC, which requires compliance with a highly rigorous regulatory framework to safeguard the financial security and integrity of our users. What does this mean for you? This license, granted by the Gibraltar Financial Services Commission (GFSC) after a thorough application process, ensures that your savings and investments with Bitso are protected under the most robust blockchain legal framework in place today.

Moreover, in 2019, Bitso was named one of the 20 safest exchanges in the world, and the safest in Latin America, according to the ICORating Agency


We Connected Latin America at the Right Time

We haven’t built this path alone. If so many people in Latin America can say today that Bitso is secure and trustworthy, it’s because we partnered early on with qualified individuals, companies, and investors to reach every corner of the continent at just the right time, streamline transactions, and reduce costs.

  • We accelerated international transfers and made it easier to exchange between dollars, Mexican pesos, and other currencies.
  • We arrived in Brazil and Argentina, in 2020 and 2021, the time when the COVID-19 pandemic and its restrictions made virtual transfer solutions necessary.
  • We enabled crypto-to-fiat transfers, providing fast and secure international transfers for individuals and businesses.
  • We simplified dollar balance accreditation so you can start using them instantly, thanks to our integration with Payoneer, reducing costs and speeding up transactions.

In short, Bitso connects Latin America with the rest of the world, making financial transactions with currencies, local money, and crypto assets as simple as if this was a borderless world.

We’re Committed to Helping You Maximize Your Earnings

In this very year of our 10th anniversary, we integrated Chiliz Chain, a Layer 1 blockchain designed for the world of sports and entertainment. This new chain offers greater scalability, allowing our users to handle many more transactions quickly and efficiently. It also provides more flexibility for developers interested in creating DeFi applications, NFTs, and more, with full compatibility with the Ethereum Virtual Machine (EVM), the environment that powers Ethereum’s smart contracts.

We offer more than 50 cryptocurrencies so you can diversify your portfolio across both established and emerging crypto assets.

We also want to help you better understand the crypto world and stay up to date with everything happening in it, so you can make decitions with confidence. Here are some of the resources we’ve created to give you a hand:

  • Monthly Newsletter: Every month, we send an analysis of the crypto market and its latest trends.
  • Blog: A place to find all the information you need to understand the basics of the crypto world.
  • Telegram Community: A space where crypto enthusiasts and experts can share their experiences.

Bitso went from being the dream of our three founders, to becoming one of the best crypto exchanges in Latin America, thanks to the hard work of a dedicated team and the trust of users who renew their confidence in us every day

In 2024, we celebrate 10 years of hard work and dedication to making crypto easy, safe, and accessible for everyone—whether you’re trading, investing, or simply interacting with digital assets.

And we’re just getting started. We want 2025 and the next 10 years to be even more exciting.

How do you envision your financial future? Give it a try. If you’re not yet part of Bitso, join us on this adventure and start investing with us today. 🚀